Bernini

BUILDING A SPARKLING WINE BRAND PLATFORM

Digital film and social work for a women-centred alcohol brand

AUDACITY TO BE

From belly laughing in public, slurping pasta, to knowing your worth, Bernini assures women it's okay to be your audacious self in this online film series.

BRIEF

To come up with a new positioning big idea that will remind and celebrate women for their unwavering spirit in a world where they are told who to be and how to act‭.‬

SOLUTION

Audacity To Be is a brand platform that aims to remind women of their audacious nature, through a film series of relatable scenarios that poke fun at societal norms.

Agency and Creative Director: Grey Advertising / WPP Liquid with Thando Silimela
Art Direction & Copywriting: André de Jager, Ayesha Kaprey
Production Company: Mercy
Director: Talya Galasko

BERNINI MIMOSA

What's brunch without your besties and a mimosa?
For Bernini's new product launch we created an online film,
product film and lifestyle shoot

Agency and Creative Director: Grey Advertising / WPP Liquid with Thando Silimela
Art Direction & Copywriting: André de Jager, Ayesha Kaprey
Production Company: Darling
Director: Jeana Theron | Photography: David Prior

Product film and lifestyle shoot
for the full Bernini range